Careers

Marketing Executive - BBC Sport

Job Introduction

Ahead of a massive year of sport, including the Winter Olympics, UEFA Women’s Euro’s, Commonwealth Games and the FIFA World Cup, we are looking for a Marketing Executive to join the BBC Sport marketing team.

Audiences are at the heart of everything we do at the BBC and ensuring that this remains so is the role of the Chief Customer Officer Group. Marketing at the BBC aims to make our organisation more loved and chosen more often in order to provide the best possible value for UK licence fee payers. We’re responsible for brand strategies, campaigns and audience engagement, helping to influence commissioning strategies and editorial propositions, and collaboratively delivering a consistent and compelling Brand and Marketing Strategy for the BBC as a whole.

This a permanent role based at MediaCity in Salford.

Role Responsibility

As the Marketing Executive you will work on the day to day delivery of outstanding multi-media marketing campaigns.  You will develop campaigns from planning through to post-campaign evaluation and work closely with the Audiences, Social Media, Media Planning, Communications and Creative teams.

You will create campaigns that will attract and retain audiences across the BBC portfolio, around our major live events and help shape our approach to approach to a busy year of live sport.

You will also build strong stakeholder relationships with senior stakeholders and as part of a cross functional team. 

The Ideal Candidate

To be successful in this role, you will need solid marketing experience ideally gained within broadcast media or within an organisation with comparable levels of complexity to that of the BBC. Importantly you will have an impressive record of creative achievement and driving creative innovation.

You will have a sound understanding of a range of marketing techniques with a proven track record of delivering multi-media creative campaigns for large brands, managing budgets and ensuring resources are used efficiently. You will demonstrate experience working with in house and third party creative partners leading the way in new digital and social media campaigns.

You will have excellent interpersonal skills, the ability to build relationships with senior stakeholders and teams across the BBC as well as external agencies. This is an exciting, fast moving environment, which requires an organised and proactive Marketing Executive.

You will have a genuine passion for Sport and the role of the BBC.

Package Description

Band: C
Contract Type: Permanent
Location: Salford - MediaCity (Hybrid)

  • Flexible / hybrid working - opportunities across the business
  • Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
  • Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
  • Benefits - We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

About the Company

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. 

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please click here

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